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THE BALM

“Beauty in 5 minutes” is the slogan of the American brand theBalm. This manufacturer offers high quality, unique designs, playful products with retro motifs. A wide range of intense colors will awaken the artist in you and help you create a perfect, simply stunning make-up.

theBalm’s founder, Marissa Shipman, once realized that from now on, she wanted to wake up and do only activities that made her heart happy every day. As a die-hard beauty lover, she often spent a long time searching for the most suitable makeup products, so she decided to take a radical step herself. In 2004, Ms. Shipman quit her job, created a business plan, hired chemical specialists and began developing new beauty formulas. It wasn’t long before the first theBalm products appeared.

Meet theBalm’s legendary Mary-Lou Manize, which can be used as an eyeliner and eyeshadow. Also try bronzer, eyeshadow and contour powder all in one chic theBalm Bahama Mama package. Also discover the iconic theBalm Hot Mama! blush and eye shadow. We should also mention theBalm Meet Matt(e) Trimony eyeshadow palette and theBalm Balm Beach blush.


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